About Dror Zaifman
- Digital Marketing & Strategy
- Google Adwords & Analytics Certified Specialist
- Search Engine Optimization (SEO)
- Location: Montreal, Canada
- Email: dror@onwebanalytics.com
Dror is a talented savvy marketing professional whose experience in digital marketing, web analytics and conversion optimization helped companies increase lead generation, sales revenue, net income and ROI. In one particular case, Dror used a variety of digital marketing campaigns to improve results by 225% YOY while reducing cost per lead by 75% YOY.
Dror has implemented and managed multiple digital marketing campaigns collaborating with internal team members as well as outside agencies to create engaging content such as white papers, infographics, blog articles, solution sheets, press releases and media alerts.
One to never stand still, Dror utilized web analytics data, Excel Pivot Tables, MySQL and statistical analysis / modelling to analyze marketing campaign performance as well as determine probable outcomes for ‘what if’ scenarios.
Dror has a go-getter mentality and an attitude to take the bull by the horn to get things done the right way.
Google Adwords, Bing Ads
100%Marketing Strategy and Execution
100%Google Analytics
100%Search Engine Optimization (SEO)
99%Optimizing Conversion Funnels
99%Database Segmentation
99%Social Media & Facebook Ads
97%A/B testing
97%Fun Facts
experience
Certifications
(English / French)
Experience
Director Of Digital Marketing
Web Marketing Manager
AcquisioSurpassed targeted campaign goals by 200% through the implementation of a new bidding strategy.
Digital Analytics Manager
TuangoOptimized conversion funnels by using web analytics & heat map data to enhance the customer journey.
Web Marketing Manager
VircomInitiated successful PPC bidding strategies that hit targeted revenue as well as CPA, ROI and MRR.
Web Marketing Analyst
ReitmansPerformed SEO analysis including keyword research, mapping, page copy, link structure.
Portfolio
Acquiso
PPC Bid & Budget Management Software
Tuango
Daily deals
Vircom
Email security solutions
Reitmans
Canada's largest women's apparel retailer
Testimonials about Dror Zaifman
Digital Marketing is the phrase that comes to mind when I think about Dror. I was impressed with Dror’s ability to build durable & sustainable marketing plans that has every aspect covered in order for it to succeed And, of course, his attention to detail. A true professional with passion.
Having worked with Dror, I can attest that he brings a lot to the table & is a pleasure to work with. His team player mindset facilitated reaching campaign goals when working on mutual client accounts. His ad campaigns were thorough with well planned strategies. He would explain the media strategies and answer client related questions promptly and accurately.
Dror is an excellent communicator and is very familiar with the e-commerce landscape. He's always been a pleasure to work with! He's very detail-oriented, never misses a beat.
Dror is very customer-driven. He was quick to identify and remedy any issues that occured. He was my single point of contact for new work and for issue resolution. He was an absolute pleasure to work with..
I was introduced to Dror through Twitter.com after he replied to several SEO and Internet Marketing-related tweets I posted. Immediately, I found him engaging, intelligent, helpful, and friendly. Through our exchanges, I soon found Dror to be very knowledgeable, particularly in the area of Web marketing. Dror is clearly in possession of professional-level skills, and is more than ready to share those skills and knowledge, thereby enriching the online community.